Hello. My name is Travis J. Lee. I am a Creative Director, specializing in interaction and user experience design. West-coast born, Midwest bred.

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University of Wisconsin, Stout
BFA Multimedia Design & Photography, 2010


University of Wisconsin, Eau Claire
BA Graphic Design, 2007




— Associate Creative Director, UX
Pathify Education Group

— Associate Creative Director, UX

— CD
WASTE/XL Records

Sr. UX Strategist, ACD

— Associate Creative Director, Digital Platforms
SapientNitro, Contract

UX Lead, Emerging Platforms, eTransformation
3M, Contract

Senior UX Design Lead
US Bank, Contract

Mgr, UX, IXD
Best Buy

Senior UX IXD, Emerging Platforms

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— Leading Digital Agency Designer
SapientNitro, 2014

— 30 designers Under 30
MPLS Egotist, 2012

— Most Purchased From App, Holidays
Best Buy, 2012

— Student Design of the Year
UW Stout, 2010

— Faculty Nominated, Best-In-Show
University of Wisconsin – Eau Claire, 2006, 2007, 2008


— ADPS, Adobe Publishing Suites
Adobe, 2016

— AEM, Adobe Experience Manager
Adobe, 2016

— ACC, Adobe Creative Cloud Expertise
Adobe, 2016

                    Clients Adobe, 3M, Taret, SapientNitro, Best Buy, Amazon, Garmin, GAP, Disney, MARVEL COMICS, US Bank, Gander Mountain, MAXIM,  Friend Club Records, Solid State Records, Tooth & Nail Records, XL Recordings, DELL Computers, University of Auckland (AU), Country Jam USA, Leinenkugel’s Brewing Company, Miller-Coors, WIlco, Radiohead, Zao, mewithoutYou, Buzzgrinder, CNN, NBC, and more.

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“Travis channels his creativity to work around obstacles and develop opportunities in the face of challenges. Using his logic, Travis determines the steps present in evolutionary development and lays down the building blocks for future incremental enhancements with minimal interruption. With Travis, there are no actions taken before first achieving clarity around the targeted outcomes and measures of success. Travis is mindful, responsive and intentful with everything he does. Travis takes pride in his contributions as he considers them to be his art and legacy.”

-Anthony Curry
Executive Leader, Mobile Banking | USBank

“In his work at 3M Travis was a skilled and respected web developer. In particular, he is extremely proactive in all he does: always studying, researching, and figuring out things before being asked. I always got the sense he saw each new project as a riddle to be solved, a new puzzle to put together and revel in. At one point he even reached out to the developer of a software tool he was using to offer his assistance in improving it; as I recall his assistance was quite welcome. He was one of the first to explore the 3M mobile website coding platform, and he rapidly became one of the web construction team’s best mobile web development experts.

I am pleased to see that Travis is continuing to use his skills in user experience and visual design. I was lucky enough to see his personal portfolio when he was at 3M, but it was not an area he got to explore to great opportunity in this position. I welcomed his suggestions for improvements to both the codebase and the design of our mobile theme, and respected his opinion. I wish him all the best in his future positions, and would be pleased to work with him again if the opportunity presented itself.”

-Amy Roos
Marketing Automation Platform Owner | 3M

Travis is a great thinker and great communicator which are two great tools in my book. He is able to take direction and run with it and isn’t afraid to challenge ideas to works towards creating the best possible result.”

Nathan Mueller
Associate Creative Director | Best Buy


Travis was a fantastic mentor when I was looking to go beyond social media marketing and learn about UX. The resources and encouragement he provided were invaluable.”

-Scott Morfit

Marketing Director | Eau Claire Region Arts Center

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